Ford Philippines is on a roll this 2018 when it reported record sales of the Ranger, Everest the EcoSports beginning January. Not wanting to get that momentum stale, Ford reported a March retail sales of 1,851 vehicles led by the Ranger, EcoSport, and Everest, bringing overall year-to-date sales to 6,448 vehicles.
The Ranger led the March performance with 942 vehicles sold, pushing its year-to-date total up 16 percent to 2,508 vehicles.
The EcoSport continued to lead the mini-SUV segment in the Philippines with 503 vehicles sold in March, bringing year-to-date sales to 1,842 vehicles.
The Everest mid-size SUV sold 350 vehicles in March, driving year-to-date sales to 1,759 vehicles.
In March, Ford announced adjustments to pricing for scheduled service maintenance across its nationwide dealer network, where customers can enjoy lower costs for parts and labor beginning this month.
The new scheduled service maintenance cost structure translates to an average 15 percent overall reduction for Ranger owners. For Everest owners, it will deliver a cost reduction of up to 18 percent, and up to 20 percent for EcoSport owners.
“To better serve our fast growing customer base, we’ve made adjustments to our cost of ownership that will help make us even more competitive,” said Bert Lessard, managing director, Ford Philippines.